{"id":2691,"date":"2026-03-09T12:00:37","date_gmt":"2026-03-09T11:00:37","guid":{"rendered":"https:\/\/m-b-b-gmbh.com\/?p=2691"},"modified":"2026-03-09T12:02:07","modified_gmt":"2026-03-09T11:02:07","slug":"navigating-the-efsa-shift-how-hydrocolloid-expertise-including-carrageenan-xanthan-guar-and-locust-bean-gum-will-shape-the-future-of-private-label-pet-food-in-europe","status":"publish","type":"post","link":"https:\/\/m-b-b-gmbh.com\/en\/navigating-the-efsa-shift-how-hydrocolloid-expertise-including-carrageenan-xanthan-guar-and-locust-bean-gum-will-shape-the-future-of-private-label-pet-food-in-europe\/","title":{"rendered":"Navigating the EFSA Shift: How Hydrocolloid Expertise \u2014 Including Carrageenan, Xanthan, Guar, and Locust Bean Gum \u2014 Will Shape the Future of Private Label Pet Food in Europe"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1144px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\"><h2><span lang=\"EN-US\">Why the EFSA\u2019s New Rules Matter for Pet Food Manufacturers<\/span><\/h2>\n<p>Major changes are coming to the world of hydrocolloids from carrageenan, xanthan gum, guar gum, to locust bean gum especially for European private label wet pet food manufacturers.<\/p>\n<p>For years, many producers have relied on blends and formulations without fully understanding the raw materials behind them. But with new EFSA regulations on the horizon, this approach will no longer be enough.<\/p>\n<p>The key question now is: Do you buy hydrocolloids for their price or for the knowledge that ensures your long-term stability?<\/p>\n<p>At MBB GmbH, we believe that knowledge is the real stabilizer in times of change. And that\u2019s exactly where our decades of experience come in.<\/p>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-2\"><h2><span lang=\"EN-US\">Decades of Expertise, Built on Partnership and Trust<\/span><\/h2>\n<p>Our network at MBB traces back to the 1970s. We\u2019ve worked with hydrocolloids in pet food since 1996, supporting private label wet pet food manufacturers across Europe from large-scale producers to mid-sized innovators.<\/p>\n<p>Every time we\u2019ve introduced our raw materials and our approach, long-term partnerships have followed. That\u2019s because our philosophy has always been simple: Transparency, reliability, and deep understanding of the materials we work with.<\/p>\n<p>Over the years, we\u2019ve seen how knowledge gaps in the industry lead to inefficiencies, inconsistent product quality, and missed opportunities. That\u2019s why we\u2019ve developed practical workshops to close those gaps sharing insights about seasonal variations, functional synergies, and potential pitfalls when working with hydrocolloids.<\/p>\n<p>Our expertise goes beyond ingredients. We understand how raw materials interact, how price dependencies evolve, and how market dynamics shape decisions. And we share this knowledge openly because clarity leads to confidence.<\/p>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-3\"><h2><span lang=\"EN-US\">The EFSA Regulatory Shift \u2014 A Game Changer for Pet Food<\/span><\/h2>\n<h3><span lang=\"EN-US\">What Is Changing Under EFSA Regulation?<\/span><\/h3>\n<p>The European Food Safety Authority (EFSA) is currently reviewing key hydrocolloids such as carrageenan, guar, xanthan, and locust bean gum. The outcome will likely include maximum inclusion levels, threshold limits, and mandatory declaration of all hydrocolloids used in formulations.<\/p>\n<p>This will be a turning point for the entire pet food sector. Why? Because many manufacturers still don\u2019t fully know which raw materials they are using or how those materials behave in combination.<\/p>\n<h3><span lang=\"EN-US\">What Happens If Manufacturers Don\u2019t Adapt?<\/span><\/h3>\n<p>For years, decisions were made based on price or habit, not on function. But when the new EFSA limits take effect, guesswork will no longer be an option.<\/p>\n<p>Manufacturers will need to understand: the functional role of each hydrocolloid, the synergies between ingredients, and the impact of formulation changes on product stability and texture.<\/p>\n<p>Those who fail to adapt risk more than compliance issues. They risk inconsistent products, production delays, and declining sales as formulations change and product quality fluctuates.<\/p>\n<p>At MBB, we\u2019ve seen this coming for years. We\u2019ve guided our partners through price explosions, logistical crises, and supply disruptions from the pandemic to shipping bottlenecks in the Red Sea. Now, as EFSA prepares to redefine the rules, we\u2019re helping our partners prepare not react. Because in a market where uncertainty grows, knowledge becomes your most stable ingredient.<\/p>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-4\"><h2><span lang=\"EN-US\">Clarity, Confidence, and Collaboration for European Pet Food Producers<\/span><\/h2>\n<p>Our mission has always been: \u201cKopf frei \u2013 f\u00fcr Ihr Kerngesch\u00e4ft.\u201d Keep your head clear \u2013 for your core business. And that mission becomes even more powerful in times of change.<\/p>\n<p>At MBB, we already have the tools and experience that others are only now beginning to develop. We support manufacturers through:<\/p>\n<ol>\n<li><strong>Practical, Insightful Workshops<\/strong> \u2013 We deliver hands-on sessions that build understanding \u2014 from the fundamentals of hydrocolloids to their functional interactions. Our goal: to make your teams confident in every formulation decision.<\/li>\n<li><strong>Tailored Solutions for Every Production Environment<\/strong> \u2013 No two factories are the same. We understand that production processes, storage conditions, and raw material handling differ from site to site. That\u2019s why our solutions are custom-built aligned with your operations, your market, and your region.<\/li>\n<li><strong>A Network of European Specialists<\/strong> \u2013 Behind MBB stands a strong network of experts who share our mission. Together, we ensure that every solution we deliver supports your efficiency, your stability, and your peace of mind.<\/li>\n<li><strong>Transparency and Trust<\/strong> \u2013 We believe in absolute confidentiality and full transparency especially when it comes to raw materials. Our formulations are adjusted only in close alignment with your team and never without your approval. That\u2019s how we build partnerships that last and results that endure.<\/li>\n<\/ol>\n<p>Because in a market shaped by regulation and volatility, clarity is your competitive advantage.<\/p>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-4 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:64px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\" data-scroll-devices=\"small-visibility,medium-visibility,large-visibility\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-5\"><h2><span lang=\"EN-US\">Preparing Today for Tomorrow\u2019s Standards<\/span><\/h2>\n<p>The EFSA\u2019s upcoming changes will separate those who understand their materials from those who don\u2019t. And in that new reality, knowledge will define competitiveness.<\/p>\n<p>At MBB, we\u2019ve been preparing for this moment for decades. We know the materials, the markets, and the mechanisms that drive stability in pet food production. And we\u2019re ready to share that knowledge openly, transparently, and collaboratively.<\/p>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-5 fusion_builder_column_2_3 2_3 fusion-flex-column\" style=\"--awb-padding-bottom:34px;--awb-bg-size:cover;--awb-width-large:66.666666666667%;--awb-margin-top-large:0px;--awb-spacing-right-large:2.88%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:2.88%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-6\"><h2><span lang=\"EN-US\">Take the First Step Toward Clarity<\/span><\/h2>\n<\/div><div class=\"fusion-text fusion-text-7\"><p>All change begins with a first step. Let\u2019s take it together.<\/p>\n<p>If you want to prepare for the upcoming EFSA regulations with clarity and confidence, get in touch. Let\u2019s find out where we can best support you \u2014 through workshops, tailored solutions, or strategic guidance. Together, we\u2019ll create the stability your business needs \u2014 so you can keep your head clear for your core business.<\/p>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-6 fusion_builder_column_1_3 1_3 fusion-flex-column fusion-flex-align-self-flex-end\" style=\"--awb-padding-top:200px;--awb-padding-right:50px;--awb-padding-bottom:40px;--awb-padding-left:50px;--awb-overflow:hidden;--awb-bg-image:linear-gradient(180deg, rgba(96,125,139,0.1) 0%,#0081c6 100%);;--awb-bg-size:cover;--awb-border-radius:20px 0px 20px 0px;--awb-width-large:33.333333333333%;--awb-margin-top-large:0px;--awb-spacing-right-large:5.76%;--awb-margin-bottom-large:129px;--awb-spacing-left-large:0%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper lazyload fusion-column-has-shadow fusion-flex-justify-content-center fusion-content-layout-column fusion-column-has-bg-image\" data-bg-url=\"https:\/\/m-b-b-gmbh.com\/wp-content\/uploads\/2021\/05\/20210531-MBB-Kontakt.jpg\" data-bg=\"https:\/\/m-b-b-gmbh.com\/wp-content\/uploads\/2021\/05\/20210531-MBB-Kontakt.jpg\" data-bg-gradient=\"linear-gradient(180deg, rgba(96,125,139,0.1) 0%,#0081c6 100%)\"><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-top:10px;margin-bottom:10px;width:100%;\"><\/div><div class=\"fusion-text fusion-text-8\"><p style=\"text-align: center;\"><span style=\"color: #ffffff;\"><strong>Get more info<\/strong><\/span><\/p>\n<\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-top:10px;margin-bottom:10px;width:100%;\"><\/div><div style=\"text-align:center;\"><a class=\"fusion-button button-3d button-medium button-custom fusion-button-default button-1 fusion-button-span-yes fusion-has-button-gradient\" style=\"--button_bevel_color:rgba(0,0,0,0);--button_accent_color:#ffffff;--button_accent_hover_color:#ffffff;--button_border_hover_color:#ffffff;--button_gradient_top_color:#0081c6;--button_gradient_bottom_color:#298fc6;--button_gradient_top_color_hover:#0056c6;--button_gradient_bottom_color_hover:#1b65c6;--button_text_transform:uppercase;\" target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\/\/calendly.com\/koehler-christian-mbb\/15-minutes-zoom?month=2021-06\"><span class=\"fusion-button-icon-divider button-icon-divider-left\"><i class=\"fa-video fas awb-button__icon awb-button__icon--default\" aria-hidden=\"true\"><\/i><\/span><span class=\"fusion-button-text awb-button__text awb-button__text--default fusion-button-text-left\">Set a 15 min meeting<\/span><\/a><\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":2693,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[180,154,153],"tags":[288,344,346,349,343,347,348,345],"class_list":["post-2691","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ingredients-en","category-news-en","category-pet-food-industry-en","tag-carrageenan-in-pet-food","tag-efsa-regulations-europe","tag-guar-gum-pet-food","tag-hydrocolloid-expertise","tag-hydrocolloids-in-pet-food","tag-locust-bean-gum-pet-food","tag-private-label-pet-food-manufacturing","tag-xanthan-gum-pet-food"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - 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